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Webinar Replay - Improving Communication to Gain Housing Support

Council Member:
$24.95
NAHB Member:
$29.95
Non-member:
$44.95

It is often difficult to convey the importance of multifamily housing and to build public support. In a time of budget cuts and threats to our resources, it is more important than ever that housing professionals have a strong and persuasive message to share. This webinar replay will include an overview of how public audiences think about housing as an issue area, and explain how/why some of our messaging is backfiring.

Do you ever struggle to explain why housing matters? For professionals in the multifamily and affordable housing fields, it can often be difficult to convey the importance of housing and to build public support for investing in communities’ housing needs. In a time of budget cuts and threats to our resources, it is more important than ever that housing professionals have a strong and persuasive message to share. This webinar replay will include an overview of how public audiences think about housing as an issue area, and explain how and why some of our messaging is backfiring. This replay will also help you identify the language that will elevate your work—helping you to create and implement more effective messaging techniques.

 

Participants in this webinar replay will:

  • - Describe how public audiences think about multifamily housing as an issue area.
  • - Review how current messaging may be negatively impacting public awareness of multifamily and affordable housing polices and funding.
  • - Identify what techniques you can use to overcome the areas where our messaging fails.

 

Speaker: Tiffany Manuel, Vice President of Knowledge, Impact and Strategy, Enterprise Community Partners

Join NAHB's Multifamily Council! You'll get access to free and discounted content just for builders, developers, owners and managers of all sizes and types of rental apartments and condominiums. Learn more about NAHB Multifamily.

 

NAHB Continuing Education: 1.0 hours of continuing education credits for the following 12 designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.

 

Cancellation and Refund Policy:  No refunds are issued for webinar replays upon purchase. However, NAHB regularly reviews these products and reserves the right to remove replays that are no longer current. If you are unable to view a replay during your 12-month access period, please contact Deborah Krat at EdWebinars@nahb.org.